About Us

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Brain Freeze Tasty Treats is a beloved family-owned business nestled right here in the heart of Atlanta, GA. Established in 2022, our mission is simple: to bring smiles to families and flavor to events with our delightful soft serve ice flavors. From classic favorites to unique creations, our passion for quality and taste shines through in every scoop.

Adding to the excitement, our fun and lively mascot, Freeze, brings extra energy to every event. Freeze isn’t just about treats; he brings fun, laughter, dance, and movement, engaging with guests and creating an unforgettable experience. Whether it's a sunny day at the park or a special celebration, we're dedicated to providing delicious treats that bring people together and create cherished memories.